So Annoying!
Press facts, written 30 October 2026

WHAT IT IS
So Annoying! blocks ads, trackers, cookie banners and popups in Safari on iPhone, iPad and Mac.
On iPhone and iPad it also blocks ads inside many of your other apps and games. In the YouTube
app, videos play without ads, keep playing with the screen locked, and work in picture in
picture.

HOW IT WORKS
In Safari it is a content blocker plus a web extension. Where a site allows it, the extension
answers the cookie banner with the choice the Reject button would have saved, so the site
remembers. When you close something it missed, it learns that site. Rules update every day
and carry no code.
Inside other apps it filters on the phone with a packet tunnel. Your traffic is not routed
through our servers. Each app has its own switch, and one tap reports an ad that got through.

WHAT IT SKIPS
Instagram, Facebook, Snapchat and TikTok check their own certificates, so their ads stay. It
works in many apps and games, not all of them.

PLATFORMS
iPhone and iPad on iOS 17 or later. Mac on macOS 15 or later, in Safari. Blocking inside other
apps is for iPhone and iPad.

PRICE
Free to download. Blocking ads and trackers in Safari is free on every device, with no time
limit. Cookie banners, popups and ads in other apps come with a plan. Monthly and yearly start
with a free trial, and Lifetime is one purchase. Family Sharing works on every plan. Prices
differ by country, so the App Store shows yours.

PRIVACY
No account. A report carries the registrable domain only, never a full address, never page
text, and an anonymous id that resets when you reinstall. A switch turns learning off.

LANGUAGES
28, from Arabic to Vietnamese.

WHO MAKES IT
Mikail Yenigün, on his own, in Sweden.

LINKS
App Store  https://apps.apple.com/app/id6808265336?ct=press-kit&mt=8
Website    https://soannoying.app
Test page  https://soannoying.app/test
Contact    support@soannoying.app

IN THIS FOLDER
icon-light.png and icon-dark.png, 1024 pixels
iphone-1.jpg and on, the iPhone screenshots the App Store shows today
mac-1.jpg and on, the Mac screenshots
film.mp4, the App Store film, 28 seconds, with its poster film-poster.jpg

A NOTE FROM ME
I make So Annoying! on my own in Sweden. A lot of what it does today came from readers who
wrote to me about something that bothered them. I read every report and every mail myself. If
you try it and something is wrong, I would really like to hear it.
Mikail
